Pick and mix our targeted boosters
Potent actives to brighten, hydrate and smooth summer skin
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What's trending right now
NEW
Booster Discovery Kit
Ready to mix things up? Enjoy three bestselling actives to customise your routine for brighter, smoother, hydrated skin.
All 100% natural and designed to mix with your existing skincare for powerful results, without the irritation.
Skin confidence starts here
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Start with the popular ones
Kick off your skin confidence journey with our new Try Pai Kit – a ready-made day-to-night routine, packed in a bright vegan leather vanity case.
Summer essentials
We love summer, but it doesn't always love our skin. Dial up your hydration and protection with these seasonal skincare essentials.
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- Best Seller
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- CALMS
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Try Pai KitLight Work Cleansing Oil 28ml, The Anthemis Moisturiser 10ml, The Impossible Glow Bronzing Drops 10ml, Rosehip Bioregenerate Face Oil 10ml with Travel Case£49
Why cleanser is summer's unsung hero
"Cleansing is the most important step in any skincare routine at the best of times. But in summer, it's crucial to get it right. Between sun, sweat and sunscreen, your skin is put through a lot – so we recommend a double cleanse. Oil clings to oil and swiftly melts away make-up and SPF, so start with an oil cleanser and finish with a gentle cream if you're dry or sensitive, or a refreshing gel if you're on the oily side. You'll soon see the difference."
Kate, Pai's Lead Skin Coach
Sarah's skin confidence story
"Out of the blue, I developed urticaria and my usually calm skin became irritated, hyper-sensitive and acne-prone. I‘d reached a dead-end with a cabinet full of products, let down by their ingredient lists, full of synthetics and irritants. I just wanted effective skincare I could trust.
"Pai is everything I wanted as a customer; skincare made with effective, organic ingredients, no-nonsense marketing and a brand that understands products are just one piece of the puzzle."
Sarah Brown, Founder
Best moisturiser I’ve ever used. My skin looks younger and healthier. I love it for my super sensitive skin.
Actual miracle oil.
What a change! Any redness I was getting has stopped, my skin looks & feels lovely. I’m never stopping using this
Perfect for summer
A perfect light oil cleanser for summer not too heavy and takes off all eye makeup 😊!
Love It!
This product has really helped calm my skin. I suffer with dehydration but am also prone to redness from my rosacea. Thank you Pai
Love this serum!
Have only been using it for a short time and I can see a real improvement. Well done Pai for making such a great products for difficult to manage skin
Best moisturiser I’ve ever used. My skin looks younger and healthier. I love it for my super sensitive skin.
Actual miracle oil.
What a change! Any redness I was getting has stopped, my skin looks & feels lovely. I’m never stopping using this
Perfect for summer
A perfect light oil cleanser for summer not too heavy and takes off all eye makeup 😊!
Love It!
This product has really helped calm my skin. I suffer with dehydration but am also prone to redness from my rosacea. Thank you Pai
Love this serum!
Have only been using it for a short time and I can see a real improvement. Well done Pai for making such a great products for difficult to manage skin
Best moisturiser I’ve ever used. My skin looks younger and healthier. I love it for my super sensitive skin.
Actual miracle oil.
What a change! Any redness I was getting has stopped, my skin looks & feels lovely. I’m never stopping using this
Perfect for summer
A perfect light oil cleanser for summer not too heavy and takes off all eye makeup 😊!
Love It!
This product has really helped calm my skin. I suffer with dehydration but am also prone to redness from my rosacea. Thank you Pai
Love this serum!
Have only been using it for a short time and I can see a real improvement. Well done Pai for making such a great products for difficult to manage skin
Best moisturiser I’ve ever used. My skin looks younger and healthier. I love it for my super sensitive skin.
Actual miracle oil.
What a change! Any redness I was getting has stopped, my skin looks & feels lovely. I’m never stopping using this
Perfect for summer
A perfect light oil cleanser for summer not too heavy and takes off all eye makeup 😊!
Love It!
This product has really helped calm my skin. I suffer with dehydration but am also prone to redness from my rosacea. Thank you Pai
Love this serum!
Have only been using it for a short time and I can see a real improvement. Well done Pai for making such a great products for difficult to manage skin
Best moisturiser I’ve ever used. My skin looks younger and healthier. I love it for my super sensitive skin.
Actual miracle oil.
What a change! Any redness I was getting has stopped, my skin looks & feels lovely. I’m never stopping using this
Perfect for summer
A perfect light oil cleanser for summer not too heavy and takes off all eye makeup 😊!
Love It!
This product has really helped calm my skin. I suffer with dehydration but am also prone to redness from my rosacea. Thank you Pai
Love this serum!
Have only been using it for a short time and I can see a real improvement. Well done Pai for making such a great products for difficult to manage skin
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MADE FOR SENSITIVE SKIN
Each product is clinically proven for sensitive skin. -
CERTIFIED CLEAN
Organic, cruelty-free skincare, made with 100% natural ingredients. -
GOODNESS BUILT IN
Our products are proudly made by us in London.
