A collection of care-givers
Most sensitive skincare has one goal: to be gentle. But we set the bar far higher. We believe it should not only be effective, but a joy to use, too. So here’s our edit of the ultra-kind formulas that go the extra mile, to give even the fussiest skin the comfort it deserves.
Middlemist Seven Cleanser
A GENTLE GIANT OF A CLEANSER
This creamy cleanser is like a cuddle for stressed-out skin. It gives more than it takes, always leaving skin in better nick than it found it.
“Cleans my face without leaving it feeling like a stretched out rubber glove. Smells amazing and is like a little indulgence at the start of my day.”
Daria Y
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This creamy cleanser is like a cuddle for stressed-out skin. It gives more than it takes, always leaving skin in better nick than it found it.
- A trio of oils lift away dirt and make-up
- Protects the skin’s oil and pH balance
- Soft dual-sided organic cloth gently polishes
“Cleans my face without leaving it feeling like a stretched out rubber glove. Smells amazing and is like a little indulgence at the start of my day.”
Daria Y
The Anthemis
Soothing Moisturiser
A LIFE-CHANGING MOISTURISER
Our bestselling face cream is a little bottle of calm that helps to quieten the noise in reactive, hypersensitive skin – inside and out.
“Game-changer. The first time my skin has felt comfortable in a long time.”
Kirstie Y
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Our bestselling face cream is a little bottle of calm that helps to quieten the noise in reactive, hypersensitive skin – inside and out.
- Chamomile and Rosehip extracts support and soothe
- Delivers all-day hydration and calm in one
- Light and silky texture sinks into the skin
“Game-changer. The first time my skin has felt comfortable in a long time.”
Kirstie Y
Bonne Nuit
Night Cream
NEXT LEVEL BEAUTY SLEEP, BOTTLED
An overnight dream cream. Carefully crafted to help reduce those restless nights that fast-track premature ageing, while plumping the skin so you awake looking as fresh as you feel.
“I look forward to bedtime. Next morning, skin is smooth and nourished, ready for the day ahead.”
Brenda
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An overnight dream cream. Carefully crafted to help reduce those restless nights that fast-track premature ageing, while plumping the skin so you awake looking as fresh as you feel.
- A rich, cushioning cream
- Enhances beauty sleep for rest and rejuvenation
- Wrapped in a relaxing, sensitively-blended scent
“I look forward to bedtime. Next morning, skin is smooth and nourished, ready for the day ahead.”
Brenda
Clinically proven to reduce the appearance of fine lines in four weeks*
Clinically proven to increase skin moisturisation by up to 32% overnight**
84% said skin looked smoother after four weeks***
*Based on a clinical study on 20 subjects
**Independent clinical moisturisation study on subjects with dry skin
***Four week independent consumer trial on 119 subjects with sensitive skin.
Clinically proven to increase skin moisturisation by up to 32% overnight**
84% said skin looked smoother after four weeks***
*Based on a clinical study on 20 subjects
**Independent clinical moisturisation study on subjects with dry skin
***Four week independent consumer trial on 119 subjects with sensitive skin.
Gentle Genius
Body Wash
A MOOD-LIFTING, SULPHATE-FREE BODY WASH
This calming body cleanser conditions and moisturises as it cleans, turning your shower into a spa session. A daily treat for sensitive skin.
“It smells like meadows and reminds me of a childhood spent running through them.”
Julia
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This calming body cleanser conditions and moisturises as it cleans, turning your shower into a spa session. A daily treat for sensitive skin.
- Camellia Oil & Magnolia Berry condition and calm
- Bergamot boosts your mood to help you de-stress
- Baby-soft Konjac Sponge brings the bubbles
“It smells like meadows and reminds me of a childhood spent running through them.”
Julia
Polly Plum
Nourishing Body Cream
A DEEPLY COMFORTING BODY MOISTURISER
Give grouchy, aggravated skin a reason to relax with this hydrating body cream. A luxuriously rich comfort blanket for dry or neglected skin in need of top-to-toe calm.
“The scent is light and gentle and not overpowering, just enough to make me feel like I am using something lovely and special.”
Vivien D
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Give grouchy, aggravated skin a reason to relax with this hydrating body cream. A luxuriously rich comfort blanket for dry or neglected skin in need of top-to-toe calm.
- Relieves dryness & brings all-day comfort
- Calendula calms and restores upset skin
- Deliciously floral fragrance soothes the senses
“The scent is light and gentle and not overpowering, just enough to make me feel like I am using something lovely and special.”
Vivien D
The Impossible Glow
Bronzing Drops
CUSTOMISABLE GLOW DROPS FOR AN INSTANT CONFIDENCE AND RADIANCE BOOST
These naturally hydrating drops give you that just-had-a-holiday glow, without the need for your passport. Blend with your face cream to pep up a dull complexion and feign a full eight hours’ sleep.
“I am so happy to have found them! It makes me feel more alive.”
Caitlyn C
SHOP THE IMPOSSIBLE GLOW >
These naturally hydrating drops give you that just-had-a-holiday glow, without the need for your passport. Blend with your face cream to pep up a dull complexion and feign a full eight hours’ sleep.
- Creates a healthy, well-rested glow
- Hyaluronic Acid & Sea Kelp lock in moisture
- Fully customisable for a bespoke glow
“I am so happy to have found them! It makes me feel more alive.”
Caitlyn C
It’s as simple as that. It starts with innovative, organic products that do good by your skin. And then the goodness grows.
Because doing good is what we’re about. It's even how we found our name – 'pai' means 'goodness' in Maori – and it's one we like to live up to.
That means making sure that every piece of Pai, from the products we make to the way we put them to the test, has a positive impact. On you, your skin, and the planet.
Because doing good is what we’re about. It's even how we found our name – 'pai' means 'goodness' in Maori – and it's one we like to live up to.
That means making sure that every piece of Pai, from the products we make to the way we put them to the test, has a positive impact. On you, your skin, and the planet.
CARES FOR YOU
Sensitively-made, feel-good formulas you can count on for real results, without the irritation.
CARES FOR THEM
Luxurious, confidence-restoring products – all clinically proven for sensitive skin, so you can gift with complete peace of mind.
CARES FOR THE PLANET
It’s not just what you do, it’s how you do it. Our entire range is certified organic or natural, vegan and cruelty free. Every product is made in London, with goodness built in.
Sensitively-made, feel-good formulas you can count on for real results, without the irritation.
CARES FOR THEM
Luxurious, confidence-restoring products – all clinically proven for sensitive skin, so you can gift with complete peace of mind.
CARES FOR THE PLANET
It’s not just what you do, it’s how you do it. Our entire range is certified organic or natural, vegan and cruelty free. Every product is made in London, with goodness built in.
